Goal Setting Made Simple

All the Goals, All the Time Business owners set goals – monthly, quarterly, yearly goals – and they achieve their goals, right? Everything gets checked – done! Well… If you’re like most businesses, including ours, you don’t check off

How To Get The Most Out Of 2023

What’s coming in 2023? Nobody knows but one thing is certain – it will be something we’re not expecting.  Financial uncertainty and the gloom of a looming recession force us to get leaner.  Cut corners.  Maximize efficiency.  Get nimble. If

Finding Your Perfect Customer

Find more customers you love (and who love you!) Start by thinking about: Finding your best potential customers. Connecting with them. Demonstrating why they should buy from you. How do I do This? Where do I find

The Pumpkin Plan: Why it works

Pumpkin Plan Primer Have you heard of The Pumpkin Plan?  At Growth Simplified, we are Pumpkin Plan Fanatics!  The author, Mike Michalowicz, endorsed GS (watch here) and we are Pumpkin Plan Certified! We love it so much, that we wanted

5 Steps to Building a Dynamic Customer Persona

Growth Simplified
Every brand has a story. You’ve developed a brand character complete with voice, personality, and other human attributes to help your audience relate to your organization on an emotional and values-based level. Through content marketing, social media, and paid advertising,

10 Psychological Tricks That Will Boost Sales

If you have website (that should be everyone at this point) and you want to increase your sales, then you may have been considering a significant overhaul of your site. However, there are far less drastic ways that you can

6 Critical Marketing Questions You Must Answer

Whether you are a new business or you have been in business for years, you probably know how important it is to market. You need to constantly find new customers (and keep your old ones) if you want to continue

Where to Find Qualified Sales People

In 2002, the German car manufacturer Volkswagen launched a brand new model called the Phaeton. This particular model was a luxury car marketed to customers that are more inclined towards car brands like Mercedes-Benz, BMW, or Audi. At first glance,
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